Recent News from Mail Masters
The 4 Biggest Challenges of Being a Small Business Owner
As a small business owner, you face 4 big challenges all the time. You need to generate more leads and sales, you need new marketing methods and approaches and systems to do that. You need a marketing plan that’s absolutely positively consistent on a regular basis,...
20 Steps to Marketing Success
It's time for you to take your marketing to the next level. It's time to stop doing "ad hoc" marketing activities that miss more than hit. If you're like most business people who struggle to get effective marketing in place and working consistently month after month,...
Things to Look for in Marketing Firms
Take Help From Experienced Marketing Firms To Resolve Your Marketing Issues Do you want your business to progress at an escalated speed? Have you tried different marketing techniques to attract more customers, but in vain? Are you seeking a solution to all your...
When Direct Mail Disappoints
Expectations are high, right along with the piles of direct mail pieces ready to go. But, results don’t measure up. What went wrong? According to an article published by jacobsclevenger.com, a digital direct marketing agency, it could be a lot. The article, entitled...
Print Still Has Its Place
Not as an alternative to digital, but as a partner Just as fuel injection engines require both air and fuel to operate properly, so do marketing programs need the right mix of elements to fire on all cylinders. Working in partnership, digital and print can create the...
Don’t Talk to Me That Way
Marketers and business owners who communicate the same marketing message and image to every type of prospect are making a critical mistake. If you're doing lead generation this way, you're likely turning off many would-be clients. The marketing message that appeals to...
USPS Board backs down on eliminating Saturday mail delivery
USPS Board backs down on eliminating Saturday mail delivery. Although disappointed with this Congressional action, the Board will follow the law and has directed the Postal Service to delay implementation of its new delivery schedule until legislation is passed that...
Action = Results
Don’t let that “Marketing Idea” remain in your head. Send me your marketing ideas so we can brainstorm it with you and help you to take action. To check out our latest 3MinuteMarketing video blog post, go to our Blog.
Marketing is the Secret Sauce
Over the past several months I have had numerous conversations with business owners of many kinds. Without fail, the topic of marketing always comes up while talking about how to improve business, get more sales and how to make more money. This is not surprising to...
USPS New Delivery Schedule Announced – How Will This Affect Your Businesses?
Direct Mail Delivery Schedule This month the US postal service announced plans to implement a new mail delivery schedule beginning in August of 2013. This new schedule will maintain package delivery Monday through Saturday and limit mail delivery Monday through...
5 Things You Should Do To Make Your Direct Mail Envelopes “Do Their Job”
You may be asking, the job of the envelope is the carry the letter, isn't it? Well, yes it is, but it's not the number one thing that the envelope should do to do its job. What is the number one job of an envelope? Check out this quick Three Minute Marketing Video to...
6 Steps to Crushing Your Competition With Effective Marketing
If you need to get more clients, sell more products and services or grow your business, then you need to follow this simple formula to get your marketing started off on the right foot. This formula is articulated by Dan Kennedy, one of the world’s foremost experts on...
RECENT NEWS FOR DIRECT MAIL FROM PLUMB MARKETING (OUR PARENT COMPANY)
The articles below first appeared on Plumb Marketing.
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